Take a look at your website. What do you see? Are there images on the homepage but not on all of your service pages and blog posts? Are the images general or specific? Are the titles and alt tags filled out? These are all important questions to answer because the images on your site aren’t there for mere decoration. They play an important role on your on page seo, so you need to make sure your enterprise seo services are taking care of them. Read the rest of this post to find out what your seo agency needs to do with the images on your site. If your images don’t match up to what you see on this post, then make a list of what’s missing, and hand it to your seo agency to get the work done.
Are Your Images SEO Optimized?
Are your images seo optimized? Did your seo company fill in the title, description and alt tag? Not sure? If you have a WordPress site, go into the dashboard and find the post. Click on the image and press edit. You’ll then see if anything at all has been filled in for that image. You should see the keyword in the title, description, and alt, but each should be a unique variation of that keyword. For example, if you want to rank for iced tea, you might put iced tea in the title, sweet iced tea in the alt, and get the best iced tea from us in the description. As you can see, you need to fill this stuff in, but it needs to better than just sticking the keyword in the same way 3 times.
Do your Images Match the Keywords You Want to Rank for?
Are your images general stock photos that you really could put on any website? While those images are easy to find and may make putting a page together a lot easier, they aren’t your best option. The images on your site need to be specific to the keywords that you want to rank for as possible. When a customer comes to your website, the images should match up perfectly to what you want to get. That’s why you need to get your seo agency to put up the very best images possible. Move away from generalities and move toward specifics. This will help your conversions and increase customer engagement. After all, the right image can push them to call you if it relays the idea that you’ll give them what they’re looking for.
Do You Have More Than One SEO Optimized Per Page?
SEO optimized images are part of the ranking equation. One is okay, but more than one is even better. You’re giving the search engines more information about your page. A good formula to follow is 3 images for every 500 words. So, if your page is 1,000 words, then the page needs 6 images. This is just what a good seo service will provide.